Yoga is now going beyond just clothes, props and trademarked styles, now there appears to be a new chapter where yoga and business are uniting to bring the often flighty community of free-loving do-gooders who just want to share yoga bliss with their students with a paycheck. Some may think this is a way that yogis are selling out, but if yoga is your career and you are not so business-savvy, it really is in your best interest to find someone who can network and market your talents for you – because hey, let’s be realistic, everyone has to eat and in order to eat you need to make some mullah.
After a recent press release about the Gap’s attempt to gain market share with its new line of pure body layering apparel that targets yogis, we did some investigating to find out a little bit more about YAMA, the PR rep for A-list instructors like Sadie Nardini and Ashley Turner.
Straight from Ava Taylor, one of the founders of YAMA, the Yoga Artist Management Agency, the company is “a joint venture with Velour Music Group – producers of the groundbreaking Wanderlust Festival. YAMA is the premier yoga talent agency in the world exclusively representing a diverse portfolio of distinguished instructors.”
YAMA seems to be the forerunner of yogic agencies, hooking up athletes with legitimate endorsements, sponsorships and advertising gigs. So be on the lookout for more brand integration of yoga instructors in unconventional placements like corporate events and festivals. As a firm believer that everyone could use a little yoga in their world, I am interested to see how this new type of agency will pan out.
For more info on YAMA, try emailing firstname.lastname@example.org (no website as of yet, that I know of, which I do encourage them to launch sooner than later if they are looking to gain momentum and keep ahead as other players enter ‘the game.’)
posted by freebean
Free on youtube.com compliments of Ravi and Ana who also offer a set of Kundalini DVDs for Yoga Quick Fixes and Yoga House Call…
posted by ebeans
Always too much to spend your money on.
Always too inspiring.
Always worth going to!
Thank jelly they are holding this year’s Renegade Craft Fair in McCarren Park instead of the pool. Grass, trees, and fly balls…
Renegade Craft Fair
June 6 & 7
Williamsburg, New York City
from the SKPJ Charitable Trust
Ashtanga Yoga New York
Prayer services Tuesday, May 19th at 8 am and Friday, May 22 at 6:30 pm.
“Please come if you can, and spend time among friends and fellow practitioners sharing memories of Guruji.”
Held prayers, mediation, and recollections honoring Pattabhi Jois on Monday, May 18th from 7:30 P.M.
Fire Ceremony & Special Sanskrit Mantras / A Talk on the Guru
Tues May 19th, 2009
7:45 pm – 9:15 pm
Join Jivamukti Yoga School in honoring the life of the great yogi, Sri K. Pattabhi Jois. Ruth-ji will speak on the Guru, and Manorama-ji will lead the chanting of Sanskrit mantras combined with a sacred fire ceremony.
Shri K. Pattabhi Jois Charitable Trust
“The Trust is organized for the promotion of spiritual, physical, mental, educational development and upliftment of adults and children of all ages without any distinction of caste, creed or religion and in the interest of mankind in general…The registered Trust was set up in honor of Guruji’s 90th birthday and was inaugurated at an event in July 2005 where more than 800 students and friends from around the world gathered to pay respect to their guru. It is a charitable organization exempt under Section 12A and 80(G) of the Income Tax Act (1961) in India, with 100% of its contributions going to charitable projects in the local community.”
Make a donation.
Know an event? Please comment or email.
Posted in Bent, Events, Money & Deals
Tagged ashtanga, ashtanga yoga new york, ayny, charitable trust, donate, eddie's, guruji, jivamukti, nyc, pattabhi jois, yoga, yoga sutra
posted by ebeans
Because if you have to buy something, it should make you feel good in a well-rounded “ethical consumer” I-am-saving-the-world-in-my-own-little-way kind of way. Plus, these girl companies are run by totally chill ladies… Let’s shop!
- from knickers and no fur coat
Knickers and no fur coat
Big boobies/bottoms, small and all sizes between, Jana Kennedy’s creations for the bedroom or beach rock both on the rack and on your curves. You can buy her crazy awesome knickers and bikinis online, or go local and head out to Brooklyn’s McCarren Park to purchase in person. It gets better…She’ll also make custom sets! You pick the color, design, etc, she makes you look and feel frilly fabulous.
from shining shakti
If I see one more matching lycra yoga set I might puke. What is “performance wear” anyway? Will the right shirt make you float into handstand. No. Will the right pants? No. Well, maybe… If your pants are crazy awesome brightly colored organic pantsplosions, you might be in such a good mood that maybe you’ll “stop fearing” and start doing. These cozy cotton pants run a bit long and a lot cozy. They’ve got a fold over waist with a thick band which is just the only way to go (especially when it folds over to lime green). Plus, they can be bought locally here in NY at the Yoga Journal Conference and possibly at your local yoga studio. Sometimes they do custom dyes too…
Posted in Amazing, Bent, clothes, Green, Money & Deals
Tagged bikini, brooklyn, clothes, ethical consumer, knickers and no fur coat, mccarren park, pinup, shining shakti, tie dye, underwear, williamsburg, yoga, yoga pants
Like many ‘yoga’ categories these days, there are now a wide range of conferences (and price tags), luckily there are some a la carte options so that you can enjoy a little taste of everything.
The Splurge: This year is the first Yoga Journal Conference to hit NYC (May 15-May 18). While some big wigs in the yoga world fill the schedule, it is still rather spendy for most yogis (it could very well be the whole piggybank), however it is still cheaper than traveling to another city if you are a New York yogi.
Here are some worthy freebean-recommended happenings:
The Steal: After a weekend of YJC splurging, your wallet and asana will craving the low-budget yoga fix NY Yoga & Raw Food Expo (May 29-May 31) promises to offer. For a mere $20/day ($15 in advance) or just $35 for all 3 days ($30 in advance) you get full access to the expo and more! Here are some of the highlights:
- Swami Bua, America’s oldest living yogi (he’s supposedly 120 years old) makes a guest appearance (Does he really exist? Check it out for yourself.)
- FREE unlimited yoga classes and wellness lectures!
- Raw cuisine by Kwatamani, the top Floridian (as in ‘from Florida’) raw food chef.
- 50% off all books at the Expo’s New Age Bookstore.
Please share your findings if you attend – the good, the okay, the uplifting and even the not-so-good!
Posted in Amazing, Bent, body, Books & Articles, Events, Grub, Money & Deals
Tagged conference, expo, nyc, yoga, yoga journal
same shit, new wrapping?
Several years ago, my good friend & her boyfriend had a little accident with a condom. My friend didn’t want to take the risk and went to the doctor’s to get the morning after pill (or emergency contraceptive pill or ECP if you like). It’s free to go to the doctor’s over there, and you can easily get the ECP for free (which doesn’t mean people are queuing up, with boxes of pills stocked in their houses).
So back to my friend, to her total surprise she was simply given two regular contraceptive pills. “You gotta be kidding me”. “Nope. He got some scissors and cut the two pills from an ordinary pack right in front of our eyes. You could even read MO TU (Monday, Tuesday) on the back”.
However, the situation is not like that everywhere. In certain regions in Spain where the use of ECPs wasn’t regulated, people will now be able to purchase them over the counter (oh, thank you so much), for only 20€ (!!!).
Really? 20€ for 2 regular contraceptive pills in a shiny new package? By the way, in case you’re wondering, even
Satanpedia Wikipedia supports the fact that “emergency contraceptive pills (sometimes referred to as emergency hormonal contraception (EHC) in the U.K.) may contain higher doses of the same hormones (estrogens, progestins, or both) found in regular combined oral contraceptive pills.”
Posted in body, Books & Articles, Green, Love, Money & Deals, Politics
Tagged contraception, contraception pills, day after pill, morning after pill, p-piller, pildora del dia despues
You can literally eat your way through the neighborhoods of NYC. On just the small island of Manhattan alone, we are blessed with a variety of cuisines and price points on every block, but when it comes down to it, New Yorkers are not exactly known for their ‘home cooking.’ Fortunately they don’t have to be. Now, tastiness doesn’t have to come with a guilt-ridden calorie count, and with current obesity (and vanity) levels rising, even New Yorkers, the very ambulatory society, are still looking for healthier options that don’t require a cooking class to attain.
[enter: Clean Plates NYC]
Clean Plates NYC is a new guidebook to healthy eating without sacrificing flavor or neglecting your taste buds for those who do not just dine on bean sprouts and raw veggies. The lovechild of Jared Koch (nutiritionist and wellness counselor) and Alex Van Buren (food critic), Clean Plates NYC showcases the healthiest, tastiest and most sustainable restaurants in Manhattan, with 75 reviews and a list of 200+ places to satiate your palette.
Clean Plates NYC retails for $13.95, which also includes full access to www.cleanplatesnyc.com, and they have offered an extra 10% off to us (use code: bendy)!
The interactive site features restaurant updates of Jared and Alex’s favorite spots, user forums and a database of all featured restaurants – so it is possible to find an approved restaurant even if you don’t have the book handy! And listen up all you phone-dependent peops, a mobile application of Clean Plates NYC, listing the restaurants in the book is also available for on-the-go. The mobile application can be purchased through www.cleanplatesnyc.com as a stand-alone purchase for $9.95 or for $2 if buy it with the book. All purchases through www.cleanplatesnyc.com also include free shipping.
So, Consider this your edible answer to healthy-eating, just in time for the upcoming beach body-baring days (Memorial Day is only days away!). You’re welcome 🙂
Yoga Journal celebrity teachers discuss how to stay afloat as a “yoga professional”. Sometimes obvious, sometimes funny, sometimes slightly disturbing, interesting nevertheless…
2009 Yoga Journal San Francisco Conference
Friday, January 16, 2009
Panel Discussion:”The Business of Being a Yoga Teacher”
With Jason Crandell, Pretzel France, Cyndi Lee, and Rogelio Nunez. Moderated by Terri Kennedy from Yoga Alliance.
2009 Yoga Journal Grand Geneva Conference
Friday, March 27, 2009
Panel Discussion: “The Business of Being a Yoga Teacher”
with Jason Crandell, Debra Hennesy, Cyndi Lee, and David Swenson.
Moderated by Tracey Bartos from Yoga Alliance.
Saturday was a magical spring day in NYC and the inaugural Brooklyn Flea of the season (in Fort Greene). The booths were a variety of hippie to hip, with the usual vintage clothing and ‘found’ treasures, but also fresh new finds from newborn businesses – including beans!
Rick’s Picks – offering samples and special prices for the flea flockers, give all of their pickled picks a try – and be sure to take at least one home. My pick was a jar of mean beans (only $8 at the flea, $10.99 online) – a spicy addition to my brunch bloody mary – the leftover brine can also be reused to pickle thinly sliced carrots.
Crop To Cup – a Brooklyn based biz that works with farmers in Uganda to provide a selection of brew-able beans while supporting the livelihood of the Bagisu tribe. I imbibed a cup of their french pressed coffee for $2 for a java jumpstart to my day.
Kumquat Cupcakery – although not a bean, these petite cakes are completely adorable and oh-so-tasty; they really look as though they should be in a dollhouse for afternoon tea. Their small stature enables one to rationalize eating a cupcake morning, noon, and night – as well as snacking on a few between…. Keavy and the cupcakery offer over 17 flavors and honor custom orders, but bring just a few flavors to showcase at the Flea (I gobbled up a blueberry one) and at just a dollar for a mini-delight, my sugar craving was satiated and my wallet saved.
Visit the Brooklyn Flea each Saturday, with a unique selection of Indie vendors to visit up each time. Check out the website for new additions.
Posted in Events, Grub, Money & Deals
Tagged brooklyn, brooklyn flea, crop to cup, fort greene, kumquat cupcakery, mean beans, nyc, rick's picks, saturday, uganda coffee